Articles in regional publications that pertain to a wide range of North Carolina-related topics.
for Seafood industry--North Carolina--Marketing
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North Carolina's seafood industry is heating up with new development programs through the Division of Marine Fisheries and Sea Grant that focus on marketing for increased consumption of the state's fish and shellfish.
Tyre Lanier and Marty Martin are attempting to find a way to sell pre-marinated seafood steaks that don’t dry out from the marinade before they’re even cooked. So far tests have been promising, and they hope this will be a great stride for the seafood industry.
North Carolina Sea Grant has helped many coastal food businesses meet growing consumer demand for seafood requiring little or no in-home preparation. Sea Grant aids companies in developing, manufacturing and marketing new products for retail and wholesale.
A tour group led by North Carolina Sea Grant’s fisheries specialist visited Wanchese, Hatteras Island, Ocracoke, and Carteret County. The intermingling of individuals from across the country, Canada, and North Carolina revealed how commercial fishermen are fostering community and commerce in old and new fashioned ways. Discoveries included the development of Community Supported Fisheries and an app for relaying information about catches to consumers.