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Abstract:
J. Edgar Broyhill, II, grandson of the founder of Broyhill Industries, Inc., is president and CEO of Edgar B Furniture Plantation. Located in Clemmons, five-year-old Edgar B is a mail-order company selling middle- and top-line furniture at discount prices. The company targets upper-income customers, and the average order is between $1500 and $2000. Edgar B sold more than $15 million in merchandise in 1984.