Abstract:
Wallace J. Conner is president and chairman of the board of Conner Homes Corporation of Newport, a company he began in 1959 with a single mobile home lot in Havelock. In 1964, he began manufacturing mobile homes from a plant in Newport and began building the company is a nationally-recognized leader in the mobile home industry. The company made $7 million in 1985, yet over the next eighteen months it lost $40 million. Donsky discusses how the country's fastest growing company in the mobile home industry stumbled and fell.