John Henry beer

John Henry beer
Graphic design by Savannah Rachael Beckler for Fall 2010 in ART3200. John Henry is a beer for the working class man. I chose the iconic figure of John Henry for his work ethic, and determination--two things the hardworking man can relate too. I kept his figure as more of a silhouette to make it more relatable and "any man". The typeface is strong and squared, seeming to relate to the image of John Henry himself. The colors are all golden--emulating the colors that we associate with beer. John Henry is a beer for the everyday working man, a dark lager with a rich taste is sure to satisfy.
Original Format
graphic design
7cm x 17cm
Local Identifier
Location of Original
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