NCPI Workmark
Articles in regional publications that pertain to a wide range of North Carolina-related topics.

Take Me Home

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Contemporary promotional efforts taken by the hospitality industry entail lodgings that are “a home away from home,” and where visitors feel like locals. For example, Aloft Asheville’s has fostered dogs on site for guests’ comfort. Charlotte’s Marriott Guest Center’s effort to instill convenience has a technological angle, with guests checking in through their mobile devices.
Business North Carolina (NoCar HF 5001 B8x), Vol. 37 Issue 5, May 2017, p26-27