Abstract:
Long before there were websites and e-mails, travelers who wanted to send home pictures of where they were relied on postcards. In 1914, Lamar LeCompte started the Asheville Post Card Company in Asheville. His products cost a penny to purchase and another penny to mail. The cards also helped launch the region as a tourist destination. The company closed in the late 1970s, but the postcards live on in books, articles, archives, museums, and online collections.