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INSTITUTE OF OUTDOOR DRAMA
Thirtieth Annual
National Outdoor Drama Conference
October 21-24, 1992
EI Paso, Texas
Local Host: The El Paso Association for the Performing Arts
PROGRAM
Wednesday, October 21
1:00-3:00 p.m.
Holiday Inn
Fifth Floor Lobby
3:00-5:00 p.m.
Holiday Inn
Stuart Room
5:30 p.m.
Holiday Inn
Lobby
6:3010:00 p.m.
10:00 p.m.
Registration and Check In
Opening Session: Taking the Pulse of the °92 Season
Company representatives from dramas across the United States summarize the year�?Ts
production activities and season attendance.
Moderator: Scott Parker, Director, Institute of Outdoor Drama, Chapel Hill, NC
Buses Leave for Dinner at Indian Cliffs Ranch
Dinner at Indian Cliffs Ranch
Hayride journey to Fort Misery, a replica 1840s cavalry post, for Texas-style chuckwagon
cookout and entertainment around the campfire.
Buses Leave for Holiday Inn
Thursday, October 22
8:30-9:00 a.m.
Holiday Inn
Stuart Room
9:00 a.m.
Holiday Inn
Lobby
9:30-11:00 a.m.
Coffee
Buses Leave for McKelligon Canyon Amphitheatre
Tour of McKelligon Canyon Amphitheatre
A walking tour of the 1,500-seat amphitheatre, which was constructed in 1976 of native
stone from the surrounding Franklin Mountains.
11:00 a.m.12:00 noon
12:00 noon
1:002:00 p.m.
Holiday Inn
Poolside
2:15-4:30 p.m.
Holiday Inn
Stuart Room
5:30 p.m.
Holiday Inn
Lobby
6:00-7:15 p.m.
Amphitheatre
Pavilion
7:30-9:30 p.m.
Operating Viva El Paso!
Question-and-answer session exploring management policies and practices of this
company, which increased its audience by more than 50 percent in 1991.
Moderator: David D. Mills, Managing Director, Viva El Paso! El Paso, TX
Participants: Pat Goff, Past President, El Paso Association for the Performing Arts,
El Paso, TX
Bonnie Varnell, Immediate Past President, El Paso Association for the
Performing Arts, El Paso, TX
Buses Leave for Holiday Inn
Boxed Lunch
The Production Company: Focus on Employment
A critical evaluation of employment practices throughout the industry and recommended
changes for the �?T90s.
Moderator: Patty Bryant, Assistant Manager, Texas! Canyon, TX
Participants: Richard Case, Amphitheatre Manager, Black Hills Passion Play,
Spearfish, SD
Bill Jeffers, Managing Director, Oklahoma! Tulsa, OK
Wayne Sims, General Manager, Cross and Sword, St. Augustine, FL
Buses leave for McKelligon Canyon Amphitheatre
Margarita Reception and Dinner
A traditional Southwestem chicken fajita dinner served in the open air Pavilion.
Host: El Paso Association for the Performing Arts
Special Performance of Viva El Paso!
McKelligon Canyon
Amphitheatre
With full lights, sets, and costumes, a special performance highlighting the songs and
dance of this unique musical production.
An Artistic Look into Viva!
Question-and-answer session with the company about the production of the drama.
9:45-10:45 p.m.
McKelligon Canyon
Amphitheatre
10:45 p.m.
Moderator: Hctor M. Serrano, Artistic Director, Viva El Paso! El Paso, TX
Participants: The production company, Viva El Paso! El Paso, TX
Buses leave for Holiday Inn
Friday, October 23
8:30-9:00 a.m.
Holiday Inn
Stuart Room
Coffee
9:00-10:30 a.m. Paul Green Seminar in Theatre Production: The Fundraising Program of
Holiday Inn the Oregon Shakespeare Festival
Stuart Room An inside look into the successful development operations of one of the nation�?Ts premiere
nonprofit professional theatres. (Funding for this seminar is made possible by a grant from
the Paul Green Foundation.)
Moderator: Marsha Warren, Executive Director, Paul Green Foundation, Chapel Hill, NC
Participants: Paul Nicholson, General Manager,
James Cox, Development Director, and
Mallory Pierce, Director of Membership, Oregon Shakespeare Festival,
Ashland, OR
10:30-10:45 a.m. Refreshments
Holiday Inn
Stuart Room
10:45 a.m.12:00 noon Paul Green Seminar (continued)
12:00-1:00 p.m. Luncheon
Holiday Inn Master of Ceremonies: David D. Mills, Managing Director, Viva El Paso! El Paso, TX
Windsor Room Featured Speaker: Adair Margo, Chair, Texas Commission on the Arts, Austin, TX
2:00-5:00 p.m. Trollies Leave for Ciudad Juarez, Mexico, from the Civic Center Plaza
Civic Center Plaza Leaving at 2:00, 3:00, and 4:00 p.m., trolleys will take you on a circuit of shops,
restaurants, and attractions, allowing you to set your own pace with regularly scheduled
pick-up points along a route from El Paso to Juarez and back. $8.00 per person.
Brochures are available at the conference registration desk.
Dinner On Your Own
El Paso and Juarez boast many of the finest Southwestern and Mexican restaurants
anywhere. A list of suggested restaurants and an area map are available at the conference
registration desk.
Saturday, October 24
8:30-9:00 a.m. Coffee
Holiday Inn
Stuart Room
8:00 a.m.11:00 p.m. Videotape Showcase
Holiday Inn A VCR will be set up for discretionary use throughout the day for viewing PSA and
Stuart Room promotional videotapes provided by company representatives.
9:00-10:30 a.m. The Theory and Practice of Producing History Plays and Broadway
Holiday Inn Musicals in Rotating Repertory
Stuart Room The pros and cons of outdoor drama companies producing Broadway musicals.
Moderator: Rusty Mundell, playwright, Blue Jacket, Xenia, OH
Participants: Kermit Hunter, playwright, Horn in the West, Boone, NC
Tedi Vaughan, General Manager, Jenny Wiley Drama Association,
Prestonsburg, KY
Denton Yockey, General Manager, Galveston Island Outdoor Musicals,
Galveston, TX
10:3010:45 a.m. Refreshments
Holiday Inn
Stuart Room
10:45 a.m.12:15 p.m.
Holiday Inn
Stuart Room
12:45-2:00 p.m.
2:30-3:45 p.m.
Holiday Inn
Stuart Room
3:45-4:00 p.m.
Holiday Inn
Stuart Room
4:00-5:00 p.m.
Holiday Inn
Stuart Room
6:00-7:00 p.m.
Holiday Inn
Windsor Room
7:00-9:00 p.m.
Holiday Inn
Stuart Room
9:00 p.m.
Holiday Inn
Poolside
The Board/Staff Relationship
The crucial relationship between the board of directors and its staff, from the board�?Ts point
of view.
Moderator: Barbara Daughtry, Chair, El Paso Association for the Performing Arts,
El Paso, TX
Participants: David Henson, Chair, Cherokee Historical Association, Cherokee, NC
Michael McIntyre, Chair, Ramona Pageant Association, Hemet, CA
Barbara Polly, Chair, Lonesome Pine Arts and Crafts, Big Stone Gap, VA
Lunch On Your Own
A list of suggested restaurants and an area map are available at the conference registration
desk.
Evaluating Production Photos for Media Use
What the media will and will not use and why.
Moderator: Martha Maclver, Executive Director, Champoeg: The Story of Old
Oregon, St. Paul, OR
Participants: Brad Cooper, President, de-Bruyn, Cooper, Maldonado Advertising Agency,
El Paso, TX
Robbie Farley-Villalobos, Arts and Entertainment Editor, El Paso Herald-
Post, El Paso, TX
Refreshments
Open Forum
Give-and-take dialogue on issues of concern.
Moderator: Jan Abel, General Manager, Blue Jacket, Xenia, OH
Complimentary Margaritas and Cash Bar
Banquet
Master of Ceremonies: Jerry Argetsinger, Artistic Direcror, Hill Cumorah Pageant,
Palmyra, NY
Featured Speaker: Allen W. Eckert, playwright, Tecumseh! Chillicothe, OH
Presentation of the 1992 Mark R. Sumner Award
Cheers and Entertainment
The Special Edition Company of Viva El Paso! perform flamenco, folklorico, clogging,
and a Western hoedown.
Host: Easy Computer Systems, Branson, MO
Acknowledgments
The Institute is grateful to the El Paso Association for the Performing Arts and its board of
directors and staff for their hospitality and generous support. And, of course, many thanks to all
panel members and workshop leaders who have been so generous with their time and expertise
throughout the conference.
Special thanks to the following individuals and organizations:
Leslie Adkins, El Paso Convention and Visitors Bureau
Tom Caradonio, Greater El Paso Civic, Convention, and Tourism Department
Jerry Coffelt, Easy Computer Systems
Brad Cooper, de-Bruyn, Cooper, Maldonado Advertising Agency
Barbara Daughtry, El Paso Association for the Performing Arts
Betty Dawe, UNC-Chapel Hill Division of Continuing Education
Alejandrina Drew, City of El Paso Arts Resources Department
Allan Eckert, Tecumseh!
Robbie Farley- Villalobos, El Paso Herald-Post
Betty Kompst, UNC-Chapel Hill Division of Continuing Education
Adair Margo, Texas Commission on the Arts
Stan Mathes, Easy Computer Systems
Thomas L. McKeon, UNC-Chapel Hill Division of Continuing Education
David Mills, Viva El Paso!
Bill Potter, El] Paso Parks and Recreation Department
Mike Rapp, Ysletta Independent School District
Hctor Serrano, cast and crew of Viva El Paso!
Anthony Trujillo, Ysletta Independent School District
City of El Paso Arts Resources Department
City of El Paso Parks and Recreation Department
El Paso Convention and Visitors Bureau
Greater El Paso Civic, Convention, and Tourism Department
The Paul Green Foundation
Viva El Paso! Special Edition Company (SECo.)
Ysletta Independent School District