NCPI Workmark
Articles in regional publications that pertain to a wide range of North Carolina-related topics.

Sweet Burp of Youth

Record #:
5490
Author(s):
Abstract:
Cheerwine was developed in Salisbury over eighty years ago. The soft drink, though marketed in other states, makes most of its revenues in North Carolina. Murray discusses the history of the company and its plan to market the local product across the country to a younger consumer group.
Source:
Business North Carolina (NoCar HF 5001 B8x), Vol. 22 Issue 3, Mar 2002, p22-27, il