Record #:

42947

Author(s):

Infanzon, Vanessa

Abstract:

'"The Asheville native made his mark on North Carolina as an innovator in public relations. His promotional ideas helped attract tourists from around the world to the state's beaches, mountains and gold courses." In the early 1980s, Hensley formed High Country Host, a marketing network for tourism related businesses in Northwest North Carolina.

Source:

Business North Carolina (NoCar HF 5001 B8x), Vol. 41 Issue 5, May 2021, p8-10

Subject(s):

Tourism industry; Hensley, Bill (Asheville)