Abstract:
The L. Vincent Lowe, Jr., Business Award is the highest preservation award given to a state business for promoting protection of architectural resources in the state. The Mast General Store received the 1998 award. The store, located in Watauga County between Vilas and Banner Elk, was built in the 1880s and is one of the last of its kind. In 1973, it was included on the National Register of Historic Places.