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The travel and tourism era of North Carolina started the day Bill Sharpe took his typewriter to the Sir Walter Hotel room that served as the first makeshift office of the Advertising Division of North Carolina. The year was 1937, and before that time, many Tar Heels had never thought of their state's attractions as of sufficient economic importance to constitute an \"industry.\" The State Legislature passed a law authorizing the Advertising Division and Governor Clyde Hoey gave Bill Sharpe the responsibility of making it a reality. Sharpe went on the direct the office under four governors and became one of America's top publicists.
The State (NoCar F 251 S77), Vol. 37 Issue 16, Jan 1970, p9-12, il, por
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