James Cook is vice president of international trade for Sara Lee Branded Apparel in Winston-Salem. Cook is featured in NORTH CAROLINA magazine's \"executive profile.\"
This special NORTH CAROLINA magazine community profile supplement discusses Pitt County and its county seat, Greenville, two areas of growing prosperity in Eastern North Carolina.
North Carolina, the sixth most visited state in the country, attracts over 43 million tourists each year. The tourism industry pumps $12.6 billion a year into the state's economy and creates 194,000 jobs. It is also the state's second largest industry.
The travel industry generates over $134 million in Pitt County each year. Since the Pitt/Greenville area has no natural attractions, like mountains and beaches, Bivins discusses what draws visitors to the area.