Record #:

15777

Author(s):

Pace, Lee

Abstract:

Pace discusses the money that universities and their sports teams pull in when the team logo is licensed for sales. In many schools the university and the sports department divide the royalties equally. When the licensing program began in the state in 1982-83, UNC received royalties of $43,000. By 1987-88, royalties had grown to $270,000.

Source:

Business North Carolina (NoCar HF 5001 B8x), Vol. 8 Issue 11, Nov 1988, p36-41, il Periodical Website

Subject(s):

College sports; Trademark licenses