Abstract:
Golfing is big business in the state. The North Carolina Division of Tourism, Film, and Sports Development has actively promoted golfing to travelers from England and Canada for years. In 2007, golfing promotions are taking place in Germany. The promotions go beyond just a trip to the tees and highlight the state's distinctive lodgings, food and wine, arts, shopping, and historic attractions. Wright highlights promotional activities to attract golfers.