Tucsda*y, January 8, 1963

Drop-Out Problem Yet To Be Met

The Neutrak Love This Act -BUTOUR^LUE^ ARE K0TAMU5Et>!

Pitt County's Board of Education will continue for at least another month to investigate the matter of hiring a school attendance officer before taking action on the question.

As the board continues to investigate the matter for another month, it should also give consideration during that period to the serious problems of drop outs among students of local schools. The protein faced in Pitt County is similar to that in all other counties of the state. While more and more state and local funds are being poured into the public school program, approximately half the students are dropping out of publ^ schools before they receive their high school diplomas.

The youngsters ^are penaii^ing themselves by not taking full advantage of the educational opportunities being offered them, and they are also penalizing the future of the state by not e,quipping themselves adequately to meet the higher educational qualifications that will be required for most jobs.

Although the problem of dropouts and school attendance is a matter of state-wide concern, it must be dealt with at the local level. School administrative units must take positive action to deal with the problem at their local level rather than waiting until some future date when the state may move to cope with the problem at the local level throughout the state.

Most school attendance problems in Pitt County have been handled by the countys Welfare Depart-

May Drop That

ChanaelnName

By WILLIAM A. SHIRES

NAME There are reliable reports that the highly-ccmtro* versial proposal to change the name of North Carolina State Coflege to the University of North Carolina at Raleigh has been abandoned.

Its original backers are reported to feel now that the propose has no chance of success and that a fight on it would not only be futile but (Jamaging.

This feeling, in effect, is that Insisting upon the UNCR name profX)S{d In the face of terrific opirasition would endanger and possibly sidetrack other objectives In the overall plan for one university with statewide campuses.

One major fear was that a bitter fight over name would drive a wedge into the principle of Consolidated University, increase the rivalry and perhaps split the University.

What is desired, of course, is just the opposite of thisa closer molding of the various branches.

CONCEPTThe primary goal Is to establish the one university concept and this will be pushed harder than ever.

Those anxious to achieve a one university are reported r now to be willing to compromise V on the issue of name changing, ^eluding dropping the UNCR.

( But they do not wish to give

up^the idea of an overall iden-tifi|cak(Hi of each branch as Uni-. Terslty of North Carolina.

COMPROMISE In this re-gpect, a compromise would include insi^nce on dropping the proposed name North Carolina State University. They are firmly against this.

The name North Carolina Btate University would, they feel, have the effect of establishing the identity of two universities and thereby defeat the one university concept.

The best information available on the attempts at compromise on the issue of names is that the proposal being given most serious consideration would include University of North Carolina first in the formal name of each bramch.

Then, if necessary, each branch might retain its identity and under this plan State College would become, University of North Carolina-North Carolina State College,

It is now, formally, North Carolina State College of Agriculture and Engineering of the University of North Carolina.

DUNESSand dunes are picturesque and fascinating creations of ntiture, bom of tides and

winds and found tx^h in the deserts of the world and on 'the shores of the oceans.

A dune on a beach, while it lasts, is the best protection of the beach against the sea and the wind, against hurricane, storm and erosion.

A sand dune may be built in various ways, both by nature and by man as a protective device, but unless it is stabilized and anchored sooner or later wdthin a year, a decade or a dayit will be lost. The sea again wUl claim the sand it threw up from its bottom to build the dune, and the winds will blow and scatter the sand.

PROTECT The matter of sand dunes'has assumed major Importance to North Carolina for it is felt that in dunes, their stabilizing and protection lies the key to preserving one of the states most valuable and unique natural assets, the protective sand reefs and playground of the Outer Banks.

FUNDSAt least $50,000 for a startare being requested for research and studies on dunes, how nature builds a dune and the role it .plays in relation to the forces which created it, how man builds a dune, with dredges or sand fences, and how to anchor it.

VEGETA'nON Dredging earth from the sounds and planthig the flats behind dunes may be the most satisfactory way to build a dune. Planting the flats* behind a - dune .strengthens the dune, holds it and broadens its base.

The basic problems about dune-buUding on the Outer Banks concern elevation of ,the dunes. Angl^ of elevation above mean high tide is important, and many of the existing dunes have been losing elevation for a long time. .

In addition to planting the flats, covering a dune with vegetation is to play a vital role in finding a way to stabilize and hold loose sand above mean high tides.

RESEARCH Research will be done in this field. It is known already that there hre adaptive plants which wiU grow on sand dunes, those with unusual root systems which reach down and pump up enough water through the dry sand to survive, which-can withstand the salt and ever-blowing winds.

These plants can be fertillz- ed and nourished and their growth increased 12 to 15 fold within a years time. The cost of this at present is estimated at about $15 per acre per year.

ment. In an appearance before the Board of Education Monday, J. S. Grimes, director of the Welfare Department, cited indifference on the part of parents as the primary cause of school dropouts.

Apparently it is the feeling of many school anri welfare officials that a full-time attendance officr would be a major asset to the county in overcoming .some of its school attendance problems.

It is important to the future of Pitt County that its young people take advantage of the opportunities offered in public education. It is important that the program reach as many youngsters as possible. It is also evident that a more positive program must be undertaken in Pitt if the goals of reducing school dropouts among students and increasing school attendance are to be realized.

We recognize that employment of a qualified attendance officer by either the Board of Education or the Welfare Department will impose additional expense on local government operations. If a more positive program to improve school attendance and .reduce dropouts is not undertaken, however, the future loss to the county in terms of most valuable assetreducated young peoplewill prove far more costly than the program being proijosed.

First Tests Will Not

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Set Congress Pattern

Outcome of the first tests of strength between so-called liberal and conservative factions of the new Congress will not necessarily set the pattern for the outcome of legislative proposals which come before the session of Congress which opens tomorrow.

Initial tests in both houses will come at the outset of the session when efforts are made toTn- p at yj-Nj TAYT..OR

crease membership of the House Rules Committee ^

to 15 with the liberals having a majority, and in the Senate efforts are made to ease the requirements for cutting off debate on any^ issue.

Leaders in Washington are saying now they are assured of sufficient votes to effect the change in the make-up of the House Rules Committee. They

seem less sure that the Senate will depart from _______^

its traditional requirement that a two-thirds vote is stiii at the stop light behind it

necessary to end debate on an issue.

With the complex issues before the new Congress, however, lines drawn in these initial tests cannot be expected to hold firm throughout the session. As individual administration proposals are considered by Congress, the alignment of members with and against the administration is expected to vary -considerably. Initially,^ membership of Congress an pears to be more inclined to go along with administration leadership than was the case withT the last session. At the same time, there are many points in the anticipated admini.stration program which will face rough sledding at the hands of Representatives and Senators.

The initial tests of strength between liberals and conservatives will be significant, but ^eir importance may be exagerated in the light of what subsequently happens during the congressional session.

Seen And Heard In City

A wrecker .pulled slowly through- th intersection at Dickinson Ave. and Boyd late yesterday afternoon. The car

didnt move.

The reason was obvious. The driver of the car hopped out and waved down the wrecker which was moving along the street.

Behind it dragged a heavy chain with which it had been pulling the broken-down auto.

The only way to enter the-station is through its separate entrance on Washington Street.

City Manager Harry Hager-ty decided there is a way to at least help the situation. He ordered a big sign reading police to be erected at the entrance. The sign will be designed to harmonize with the building and it will be Illuminated.

A constant sofc~'of fusion around City Hall

con-over

the years has been the problem of strangers trying to find the police station.

They learn that the police department is_ located in City Hall so they head fr the front lobby of the building on Fifth Street. Of course, the building is constructed so that the main lobby is completely cut off from the police station.

Your columnist views them questionably, but owners of those little forei^ cars always seem to sing high praises of them.

Thus it was that Col. A E Dubber, the new Housing-Re-development director, was pointing out the advantages of = his Italian-made vehicle following a meeting last night.

Its small motor in the rear looks puny by American auto Standards. However, Col. Dub

ber pointed out that he decided to drain the radiator on the car. He found the pet cock had been wrung off and removed it with a wrench. In the process the collar w'hich holds the thing In came out. There sat the colonels car with a hole in the cooling system and he had no way to immediately repair it.

Did I say no way? The colonel found one. He inserted a cork in the hole, refilled 4he i;adiator and was on his merry way; ...

Col. Dubber told it with a perfectly straight face.

in

Congress To Be t NoBairOf Fire

Other Editors Saying... egislature Can Act

The Daily Reflector

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By JAMES MARLOW

WASHINGTON (AP) The cnew, 18th Congress opening cWednesday will be no ball of fire.

There are two simple reasons:

1. Congress will stay conservative unless scorched by presidential heat or urgent necessi-cty, like a bad economic slump.

2. President Kennedy wont apply the torch. He wants to be nice wrlth Congress.

There will be the usual bickering and dickering. For instance, on whether to cut taxes and how much.

There will be much solid work done, like last year, but of a routine, unsensational and noninflammatory nature.

The President, as usualn wdll get pretty much what he wants in defense and foreign dealings, but not at home.

Anything very controversial at home like medical care or public aid to education seems out.

This is an in-between Congress: in between the 1962 congressional elections and the combined presidential - congressional elections of 1964.

Whats done for the voters will be more vivid in their memory at election time in 1964, if whats done is done In 1964 instead of in 1963. s

So such news and far - reaching questions as medical care and education aid probably will be settled next year.

Even Kennedy seems dubious of the chances this year.

Just because he does he is not apt to fight any harder for them In 1963 than in 1962. And last year his efoite were something less than spectacular.

Since working in Washington this writer cannot recall any president who, before a Con

gress even met, seemed so passive. even negative, about his programs as Kenneciy does this year.

Congress has been conservative without interruption, and this goes for both parties, since It passed the last piece of New Deal legislation, the Wage-Hour Law, in 1938.

Since then it has moved in extraordinary and far - ranging ways in foreign affairs and defense. But it has only inched along on domestic problems.

A good example of the prevailing conservative mood is the rumpus over the House Rules Committee. This group generally can keep the full-House from voting a bill by simply not letting it out of the committee for House acti(Hi.

However, a bill could be forced out of the Rules Committee if a majority of the House ai>-proved. Or under a little - used calendar Wednesday rule, committee chairmen could call up committee - approved bills on Wednesdays of each week without clearing through the rules group.

But since such moves are almost never made on cwitrover-sial legislation, particularly of the liberal kind, its fairly apparent the rest of the House shares the committees conservatism.

In 1961 Kennedy wwi but only by a squeak and after a tremendous House struggle a fight to liberalize the committee by enlarging it from 12 to 15 members.

The committee goes back to its original 12-man size this year unless the House once again wants to keep it at 15. This iight starts on opening day.

Kennedy is worried his programs vdll be blocked unless the committee is kept at 15.

(Washington Daily News) Sometime ago the D a i.l y News took^the position that the governors special study commission on utilities in North Carolina might just as well have stayed in bed.

The recommendatiwis made by this study commission, while worthy in some small respects, hardly dented the surface in facing up to the real problems.

Apparently Governor Sanford agrees with the position taken by this paper. He did not go as far as we went, but he has taken issue with the study commissions report which said that the present system of determining rates should not be disturbed.

Governor Sanford has not only come out in favor of disturbing the present system, but he favors a drastic change.

At the present time under the law the Utilities commission of North Carolina determines a fair utilities rate as (Mie which gives the company a fair re

risen ccmsiderably over the pst 25 years.

Some leaders have taken the position in recent months that there is nothing the legislature can do about utility rates. We feel that these people are very wrong in their position. We feel that the legislature can and should change many things about our present system.

The Utilities CommissiMi Itself could stand some overhauling. The method of determining how a fair profit shall be arrived should and ought to be changed. The individual consumer, that is, the citizen Of North Carolina ought to have an avenue of approach'open to him so that he can go to his State Utilities commission and be heard without the cost being prohibitive.

Frankly, we, and a lot of other people in North Carolina, are not satisfied either with the job being done by our Utilities commission or with the system under which it operates. It seems to us that the Utilities commls-

= Banks in this state are pledging one per cent of their capital and surplus funds to a college foundation for loans to help needy !youtiis get an education. Now if the state will make college expenses tax de-^ -e^tem*AsIa ductible, struggling could get some relief. Lumberton Robesonian.

Pew boys^taft out on a life of crime with their hands full of homemade cookies. Mat-toon (111.* Journal-Gazette.

The necessity for rapid expansion of higher education facilities geiverally and for maintaining the highest standards is too evident to challenge. -r Milwaukee Journal.

"Middle age is when you start for home about the time used to start for some-

you where else. Review.

Conrad da.)

turn on a fair valuation of Its ^ ^he opinion that it

The West likes to think that it is defending spiritual values against communism. But the only places where a battle-line has been thrown up against the rather haphazard Communist advances are where economic or military interests of the West are directly at stake.Decatur (111.) Sunday Herald & Review.

property.

A majority of the states long ago abandoned this method, and most states now determine a fair company profit on the basis of its investment.

The legislature of North Carolina might do weU to give serious ccHisideratioo to changing the rate base In our state whereby the fair return shall be based (HI investment rather than in property valuation at the moment.

After all, we realize, all of us, that in the past several yeare, property values have gone up ciHisiderably. The cost of buildings and equipment has

exists to serve the utilities <iom-panies first and the people last. Actually we feel both the companies and the people ought to be on the same foong.

Some drastic changes wUl be made when the people of North Carolina demand them. Right now it seems to us that the people are awakening to shortcomings we have in our overall utilities commissicHi setup.

The North Carolina legislature can act to correct the abuses and the laws under which we operate in regard to utility rates. And we feel that the legislature owes it to the people of our state to do just that.

A father here says he sent his son to college(ito broaden his intellect, but so far all it has done is to narrow his neckties.Carlsbad Current-Ar-

gus.

The proper place of intercollegiate athletics in the over-all institutional program is to supplement that program in the whole.some development of youth. Sports should help contribute to the sound body in achieving the educational goal of a sound body m a sound mind.The Durham Herald.

Private

Ai Is Valuec.

By JOHN CHAMBERLAIN

Copyright. 1962, Kifig Features Syndicate, Inc.

It is often said of conservatives that they are mean, curmudgeonly fellows who like Jo ^ see babies sterve to death. And when a c(Hiservative' or an old - fashioned liberal like myself opposes an extension of foreign aid, the common retort is that men on the Right Wing of contemporary politics have no feeling f<y the needs of less fortunate countries.

In the arguments, pro and con, over foreign aid, the fact that it is generally unsucce^-ful when it passes through the hands of governments is pretty much overlooked. Yet even lil> erais such as J. Kenneth G^* bralth. our Ambassador to India, are coming to see that intergovernmental grants and loans tend to get short - circuited. They are wasted, so to speak, on Cadillacs for potentates, and the common people, far from benefittlng from the money, (iower In the alle^ays, and pray that their children wont be run over In the streets.

When foreign aid foUows voluntary patterns, however, u w seldom w^asted. And the fart is that some of our most effective foreign aid comes as a reflex of programs developed by far-sighted business men.

.There is Mr. J. Paul A^tin, the new President of the Coca* 'Cola Company, for example. With a long background of experience in Africa and Europe, Mr. Austin is a mine of information about the unintended local benefits of American business acUvity in foreign parts. Coca-Cola went into foreign countries for a reason that was eminently acceptable to its stockholders: it was looking to make more money. But that, as Mr. Austin points out. proved to be only half of the tale.

In the Middle East, even as late as the Nineteen Fifties, thirsty people drank germ - infested water out of community tin cups that were dipped, unwashed.'into malodorous goatskins. For a short period Iho appearance of Coca-Cola in th Middle East seemed to be helping only that segment of the population that could afford the local equivalent of a nickel for a drink. But soon a number of secondary and imintended effects became apparent.

II so happens that Coca - Cola depends on an absolutely pure water supply. To provide enough water to mix with concentrate, local bottlers had to import th latest and most efficient methods of water purification. Local poUtic^^ watching sewerage water b^g transformed by running' it through modern filters, suddenly saw a bright light. The .example spread to South-Singaporc. for instance, gave itself a a modern water system after looking at a Coke bottling plant. And in distant San Salvador in Central America, where C(X:a-Cola had an early pn^ram, the government used the local Coke brt* tling works to supply water for the town when an earlhquak disrupted the municipal mains.

In its dealings with foreign countries, Coca-Cola is careful to avoid the taunts of coca-colonizatlon by letting local entrepreneurs build and own the bottling plants, the glass works, the metal - working establishments, and the lithographic industries, that are needed to bring the product to th customer. But the benefits deriving from the diffusicHi of ownership among the local p<H>ula-tions were not limited to indigenous capitalists, A metal working industry, formed to produce bottle caps, soon branched out in many countries to provide other types of metal products. Glass works created to make soft drink containers found them.selves taking orders for medicine bottles. Local truck services, using Coca - Cola maintenance manuals, were quickly planged into a general garbage business, with the result that the lifetime of a truck in the Middle East or Africa has been extended to five years instead of the traditional one. As for tii ^lithography needed to m a k Coca . Cola posters, it created modern printing businesses in a number of countries.

To its establishments in At lanta, Georgia, and elsewhere in the United States and Canada, Coca-Cola brings hundreds ol young native foreign executive.* every year on its own version of the Pulbright scholarships rurbaned Indians mingle w 111 I Continued on page fiv)

Sales

To Go Higher

Strength For Today

Bv EARL L. DOUGLASS THE MESSAGE COMES THROUGH

This column has always taken the position, first that wisdom is not mere learning but the capacity to use learning, and .secondly that wisdom is something that in tiiith can be said to be out of this world. For there, is something about wisdom which indicates that 4t is conferred-rdivlnely given if you will, our brains do not generate wisdom. Our brains are like antennae which catch the wise message^ of wisdom coming In waves from beyond. In other words, wisdom is divinely given. This does not mead that we just lie back and let God do everything for us without any reciprocal effort on our part. What we can do to ach

ieve learning and to get ourselves in a position to receive wisdom we must do. God will not do this for us. But there Is something in the process of acquiring wisdom which is beyond our powers. The fnessagc comes through from a realm which is beyond our seeing.

The truly wise persons, therefore, are the ones who readily and regularly get the message. True wisdom is being broadcast from some unseen source. We must be diligent to .learn certain facts and techniques. Also we must try to use this knowledge. But the supreme achievement is wisdom anti this is God-given.

/ When'the life is properly attuned mentally, morally and spiritually, the message comes through.

By ELMER ROESSNER

Cigarette sales in 1962 rose 2 Per cent, according to both government and industry figures, and sales are likely to rise 3 per cent this year.

Reasons for the expected rise are the increasing Incidenct of smoking by women and the increase of the number of adults in the smoking age. One_ trade source estimates that 65 million Americans, two out of ev-every three adults, now smoke. The 20 to 35 age group, one of the highest in a cigarette usage, is the fastest growing group in the population as a whole.

The foreign market, which takes about 25 to 30 per cent of the American production, is expected to keep on increasing, but perhaps at slower rates.

The cancer warnings caused some decline in 195^ and 1954, but since then have not slowed the upward sales curve, which has been going up by 2 or 3 pel cent a year.

However there has been an increase in efforts to disstiad^ youths from getting booked by

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cigarettes. Leroy Collins, president of the National Association of Broadcasters, hfis urged that industry to spurn advertising that makes smoking seem alluring to youths. SUPERMARKET ITEM

As in most re(jent years, most cigarettes were sold in supermarkets, with companies reporting from 45 to 75 per cent of their sales there. Vending machines, usually at slightly higher prices, move around 15 per cent of the total. The rest of the sales are divided among various other outlets, including newsstands, drugstores, beauty parlors and even tobacco stores.

"Even if cancer warnings have not stopped Americans from smoking, they have been shifting to filter-tips.

Business Weeks annual report on sales reports that 498 billion cigarettes were sold, with rises generally among the filter brands.

Pall Mall, a king-size nonfilter. led for the fouith strtdsrht

year> with 72.1 billion smokes, followed by Camels, a regular with 66 million.

FILTERS NEXT These were followed by filtered Winstons, with 60.5 billion, and Salems, mentholated and filtered, with 45.4 billion.

Then came Lucky Strikes, reg-ulai-s, with 39 billion, followed by three other filters: Kent, with 35.4 bilUoh;'Marlboro, with 25.7 billion, and L & Ms, with 24.5 billion.

Ninth was Chesterfields, a regular, followed by five other iUters, Viceroys, Kools, Tarey-tons, Raleighs and Parliaments. Kools, Tareytons and Raleighs also have nonfUter cig*

The Business Week survey shows that Reynolds led the mai-ket with 171.9 billion, followed by Ameritan, with.125.9 billion. '

The next four, with sales in billions, were: Lorillard, 52.5; Brown and Wllliamison. 48.7;

Philip Morris, 48.4; and Liggett & Myers, 47.8.

All th* ot.hsr* totjil*d bil

lion. less than one per cent,.

IMPREGNATED TISSUES CANT ESCAPE TAX The Internal Revenue Service has ruled that towlettes, loticm cleansing tissues and similar papers saturated with skin cleansing and freshening preparations are cosmetics. Therefore, they are subject to the retailers excise tax Impo-ed on toilet articles.

SHORT SIGNIFICANT BUSINESS NEWS TTEMS Not only are Americans smoking more, but so are most otth er people. The Foreign Agricultural Service reports that the 1962 world tobacco harvest set a> record of 9,078 mlHi(Hi pounds . . .A new Ftnmsirfc went into circulation in Finland on January 1. It is worth 100 old Fta-marks athd a warning of thoes who ^ould devalue the American dollar. . .The world's coffee crop was slightly lower last year, 65.5 million bogs compared with 71.2 million bags in 196L