Record #:

7206

Author(s):

Roush, Chris

Abstract:

At colleges and universities, only football and men's basketball are considered revenue-producing sports. Nonrevenue sports, such as baseball, softball, track and field, soccer, lacrosse, and wrestling, usually generate very little money for athletic department coffers. Roush discusses approaches schools in North Carolina and elsewhere are taking to increase revenues from these sports.

Source:

Business North Carolina (NoCar HF 5001 B8x), Vol. 25 Issue 5, May 2005, p30-31, il

Subject(s):

College sports