Ari Berenbaum is a baker from Durham who owns a pop-up, experimental bake stand. Berenbaum runs a bakery which operates its pricing on a sliding-scale. Customers pay what they want or what they are able to per loaf of bread. Berenbaum also operates a Community Supported Bakery program which delivers bread by bicycle to West Durham residents. The former philosopher enjoys baking and the reactions his customers provide when they learn how to pay for their bread.