Record #:

24406

Author(s):

Pace, Lee

Abstract:

This article discusses radio stations in North Carolina’s biggest cities and how they compete with each other for advertisers and listeners. It also discusses broadcast groups and how they buy and transform radio stations, as well as discussing the overall trends in the radio market.

Source:

Business North Carolina (NoCar HF 5001 B8x), Vol. 7 Issue 11, November 1987, p40-47

Subject(s):

Radio stations; Radio broadcasting; Radio programs; Radio--North Carolina; Radio advertising