NCPI Workmark
Articles in regional publications that pertain to a wide range of North Carolina-related topics.

John F. Kennedy's Southern Strategy, 1956-1960

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A look at the use of the \"Southern Strategy,\" a political plan for securing a strong base support of Southern white voters. Although used in the 1960s and 70s by the Republican Party, it was the Democrats who employed it during President Kennedy's campaign for President between 1956 and 1960 to appeal for southern support despite the party's usual abandonment of the traditional white South.