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for Tourist trade--Rutherford County
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Tourism is an important industry in North Carolina. O'Connor highlights three areas (Rutherford County, coastal peninsula counties [Beaufort, Pamlico, Tyrrell, Hyde] and Hickory) and the methods officials employ to attract people there.
Rutherford County's Hickory Nut Gorge, encompassing Chimney Rock State Park, Lake Lure, and Bat Cave, attracts thousands of tourists from all over the country who enjoy a quiet, laid-back vacation.